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Sales administration with SFA system

The SFA software embrances a catalog of handy modules that allow you to lead the operations of sales and marketing at management tandard. It provide managers and regional directors whole inquiry of sales informations. SFA application let users to qualify and accounting targets and budgets of sales, direction of actions of sales agents and settlement prices. The data accumulated in the system are use by the SFA sales analysts, members of teams of trade marketing and marketing section.


mobile software
Author: iStock
Source: iStock
Details from transactional systems feed Data Warehouse, which prowides conducting multidimensional analysis (OLAP called. On-Line Analytical Processing) in very clever way, what is typical for Business Intelligence systems. Managers and analysts may well aggregate, strain and sort sales data, choose interesting information and switch the perspective notion of them. SFA software puts together particular runs of CRM systems that assistance sales and marketing actions just take a look. Typical for this type of adoption is the opportuity of "photo-shelf" and sending it to the sales manager.

Equally popular are the modules that are used to conduct asking and reap complaints from clients. The epochs of portable computers Pocket PC gone and in their place are more functional smartphones and tablets. New mobile applications for companies agents are attainable for Android, iOS (iPhone, iPad), Symbian, Windows Phone (used eg in Nokia and HTC) and BlackBerry. () Usually, SFA software is accessible in diversifie languages. Owing to work without the access to the Internet mobile application contemporize data when you connect to the are online. The merchant can collect bespeaks and carry out other tasks during the visit trade even if it is of besides the reach of GSM or Wi-Fi.


SFA systems are implemented in project servers (on premisedue to reason) or can be supplied in the model application as a service (Software as a Service, SaaS). SFA applications can be integrated with exterior ERP and CRM systems adaptation in companies for business management, customer service and marketing activities. A sales representative can gain new and complete details about the availability of products, present occasions and customer receivables. Orders reaped with the use of mobile devices, can be immediate sent to the ERP system of a company, or wholesale distributor.